How can we encourage people to read more?
In 2013 I was responsible for the design of Outread, an iOS app helping people get through their reading lists.
Speed reading turned out to be a great way to motivate them. But the standard technique had a downside, lack of context. To fix it I took a different approach. Instead of flashing words Outread highlights them, making reading feel more natural.
Early in the process I established three design rules and came up with unique features to follow them.
UI elements from music players make the app intuitive, it simply plays the article for you.
"Read next" and auto-archive help people clean their reading with as little friction as possible.
Highlighter leads the eyes through the text, and makes training applicable anywhere